Was Your First Post Effective? – Feedback Friday

changeWe’ve all been there.

It’s the moment that tends to stump new bloggers … writing the first post.

The first post is very much like the about page in the way it balances introducing itself and conveying why the reader should stick around or subscribe. Over the past few years, a lot of bloggers have been revisiting both their first post and the about page in attempt to optimize it into something that represents the current state of the blog.

In other words, some bloggers have revised their original work to better fit where their blog went.

Why Does It Matter?

If you’re like most bloggers, you probably start out with one idea and end up exploring another over time as the blog evolves naturally. In this case, it’s crucial you revisit your about page and bring it up to speed. Most people do this, but forget about the first post. Like any other post, it’s live and open to visitors, so why wouldn’t you treat it the same way you treat your about page?

The most important thing here is that your first post represents your blog as it is today. If it doesn’t, visitors might become confused or turned off by your blog and bounce forever.

So … Does Your First Post Represent Your Blog Correctly?

For this week’s edition of Feedback Friday, I’d like to explore the effectiveness of your first post, as well as what it might make a new visitor think about your blog.

This knowledge will hopefully help you optimize your first post so it better represents your blog as a whole.

If you’re interested in taking part — you know what to do — submit the url to just your first post in the comments below, I’ll take a look, and respond with some feedback for you!

Let’s do this!

Chris Rice is an SEO with Sachs Marketing Group. He writes about WordPress themes, plugins, and services for entrepreneurial bloggers at CreativeBlogger. Get more from him on Twitter and LinkedIn.


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