Do Your Visitors Find Your Most Recent Post Title Compelling?

post titlesWe ask ourselves this question every time we publish a post. As a blogger, your number one concern should be whether or not your visitor find your content compelling.

If your post titles aren’t compelling, no one will read your posts. And if no one reads your posts, then you’re not going to reach your goals as a web publisher, whether they include building a web-based business that you can sustain from, spread awareness about a cause you’re passionate about, connect with likeminded people, or build your brand.

Whatever you’re striving to reach … unless your visitors find your post titles compelling, you’re not going to reach your goals. For the first time visitor, this is especially true for your most recent post title. So while we talked about headlines in general a while ago, this post is specifically about your most recent post title.

For many blogs, the visitor will only see the most recent post … so if it isn’t compelling, you’re likely to lose that visitor.

This is kind of a test for you — and it’s a tough one, because creating compelling content isn’t an easy thing to do at all times. It’s easier or more convenient to create content that re-hashed old ideas, provides 3 basic ways to do this or that, and fill meet your content quota for the day. In a way, this is a pop-quiz … and we’re the test is focused on whether your most recent post title on your blog is compelling.

Let’s take a closer look at your post titles

All too often, bloggers rush through the creation of their content with little thought about how their visitors will view it. Even if you spend a chunk of time perfecting the best keywords into your content and crafting the most optimized title, you’re not thinking about your visitors … and no level of search engine optimization can save a poorly crafted title … in fact, most of the time it just makes it worse.

If you’d like to improve your post titles and increase the amount of social activity you receive in turn, post the url of your blog into the comments below — I want to visit your blog and give you a little feedback regarding the title of your most recent blog post.

Stuff I’d like to include in your feedback:

  • Is the title compelling?
  • Is the length of the title distracting — in a bad way or good way?
  • Is your title over-optimized for search engines?
  • Is the language distracting?

This is an open discussion, so feel free to ask questions, share thoughts and answers, and hang with the community here.

Let’s help each other out!

To get started, post the url to your blog in the comments below — I visit each one (even if it takes me a while)! Looking forward to seeing your work … oh and feel free to post your urls even if you’ve participated in a previous Fuel Feedback post.

Christopher Rice is a publisher, entrepreneur, and abstract artist in Santa Monica. He’s a founder of Wearabl, editor of CreativeBlogger, and creator of Gumball. Friend him up at Twitter | Google+ | Facebook | Pinterest |

 

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